March 19, 2007
One Less Corporate Sponsor
The Texas Rangers ballpark is going back to a real name:
Three years after changing their stadium name to Ameriquest Field, the Rangers severed a 30-year naming rights deal Monday with struggling lender Ameriquest Mortgage Co. and rebranded their home field as Rangers Ballpark in Arlington.
The new name is almost identical to The Ballpark in Arlington, the stadium's name before the reported $75 million sponsorship with Ameriquest was announced in 2004.
Another stadium sponsor bites the dust.
Posted by David Pinto at
08:42 PM
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Seems like the state of Texas doesn't do well with ballpark sponsors. 1) Enron and now.... mortgage meltdown..
I hope this is not a pattern.
I'm hoping that Comerica Bank's move out of Michigan will get the Tigers to drop them from the stadium's name. My alternative: Harwell Park.
I realize this would cost them a few Benjamins, but I have to believe the goodwill it would create among the die-hard fan base would make up for it.
Blows my mind that dumb people wearing ties thought spending $75 million on that was smart in the first place.
When do they get fired?
I assume the Rangers will sell it again soon. They aren't going to turn down free money.