Jamie McCourt is giving the keynote address during lunch. Her thesis here at MIT Sloan was on building stadiums.

Correction: Sorry, she wanted to do her thesis on building stadiums, but she couldn't find anyone to advise her.

Update: Here's Ms. McCourt at the podium.

And even the lunch looks nice.

Update: Ms. McCourt's speech starts with a "how baseball relates to the American dream" section, but she's getting into analytics now.

Update: She says winning is their equivalent of producing shareholder value.

Update: There's been a lot of talk today about getting to know players and their character. McCourt is expanding on that, how each level of the organization knows the player differently, and how that gets communicated through the organization.

Update: McCourt used to score games when she went to see the Orioles with her dad.

Update: "Players are part of our sales force." MLB as an organization needs to realize that.

Update: As part of remodel of Dodger Stadium, they want to shorten concession lines.

Update: Speech was short on analytics but long on platitudes. We'll see what the questions are like.

Update: How will the Angels name change effect the Dodgers? The Anaheim fans are more annoyed than the Dodgers. Dodger fans thought it was hilarious, because Anaheim is so far away in both distance and culture.

Update: Asked about what women get from baseball (40% of attendance at Dodger Stadium is women), McCourt says it's a romantic game.